his article on the question of how solicitors and law firms should compete with the availability of free legal information on the web.
The Facebooks, Googles and Twitters of this world may well be able to provide a solution first, and then work out how to make money from it, but can lawyers emulate such a business model? Remember that the very essence of what we as lawyers sell is information itself!
Well for the reasons explained on my blog here I decided to make the new style contract template product we had developed on SEO contracts available for free.
One of the main benefits of making our SEO Contract in Context available for free to a wider audience is what we will learn from feedback. This will help us to improve and enhance both this free SEO product (which is already being revised for an upgrade for release before 23 March) and the other products that are in the pipeline. So if any readers of this blog have any thoughts or comments, they will be gratefully received. You can either leave them here, or on our blog, or send them in on the feedback form of the product page.